The news reporters followed this story with great concern and described the great lengths authorities took to aid the boy.
However, once the truth behind this story was revealed, respect was lost and it was portrayed by media as a hoax. It even resulted in a "Balloon Boy Halloween Costume."
This article from New York Magazine deals with this issue as a joke. It jokes that "The best part about dressing up as Falcon, though, is that when you get drunk and vomit on yourself later in the night, you can pretend it's all part of the costume, and instead of people being disgusted, they'll respect you for your devotion to authenticity." The Balloon Boy case is similar to the example Lambiase gave in "The Problem with All American Girls" which focused on the evolution of a murder coverage. It is interesting how quickly the media changes its standpoint and portrayal of the same news story as new evidence is received.
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